Marketing-skills careers-page-generator

When the user wants to create, optimize, or audit a careers or jobs page. Also use when the user mentions "careers," "jobs," "hiring," "open positions," "company culture," "careers page," "job listings," "we're hiring," "join our team," or "recruitment page." For sitewide page planning, use website-structure.

install
source · Clone the upstream repo
git clone https://github.com/kostja94/marketing-skills
Claude Code · Install into ~/.claude/skills/
T=$(mktemp -d) && git clone --depth=1 https://github.com/kostja94/marketing-skills "$T" && mkdir -p ~/.claude/skills && cp -r "$T/skills/pages/utility/careers" ~/.claude/skills/kostja94-marketing-skills-careers-page-generator && rm -rf "$T"
manifest: skills/pages/utility/careers/SKILL.md
source content

Pages: Careers

Guides careers page content, structure, and employer branding for recruitment.

When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.

Initial Assessment

Check for project context first: If

.claude/project-context.md
or
.cursor/project-context.md
exists, read it for company values, culture, and differentiators.

Identify:

  1. Audience: Job seekers, passive candidates
  2. Open roles: List or link to ATS
  3. Employer brand: Culture, benefits, perks

Best Practices

Essential Elements

ElementPurpose
Open positionsList or link to job board/ATS
Company cultureValues, team, work environment
BenefitsHealth, remote, PTO, learning
ProcessWhat to expect when applying
CTAApply, view roles, contact recruiting

Structure

  • Hero: Employer value proposition; "Join us"
  • Open roles: List or embed; filter by department/location
  • Why us: Culture, benefits, growth
  • Team: Photos, quotes, diversity
  • Process: Application steps

SEO

  • Target "company name careers," "jobs at company"
  • Schema: JobPosting for each role
  • Internal links from About, Home

Output Format

  • Structure outline
  • Employer brand messaging
  • Open roles section approach
  • SEO metadata and schema

Related Skills

  • about-page-generator: Culture and team overlap
  • schema-markup: JobPosting schema
  • title-tag, meta-description, page-metadata: Careers page metadata