Claude-skill-registry brand-identity

Provides the single source of truth for brand guidelines, design tokens, technology choices, and voice/tone. Use this skill whenever generating UI components, styling applications, writing copy, or creating user-facing assets to ensure brand consistency.

install

source · Clone the upstream repo

git clone https://github.com/majiayu000/claude-skill-registry

Claude Code · Install into ~/.claude/skills/

T=$(mktemp -d) && git clone --depth=1 https://github.com/majiayu000/claude-skill-registry "$T" && mkdir -p ~/.claude/skills && cp -r "$T/skills/data/brand-identity" ~/.claude/skills/majiayu000-claude-skill-registry-brand-identity && rm -rf "$T"

manifest: skills/data/brand-identity/SKILL.md

Brand Identity System

When to use this skill

When starting a new project.
When the user asks to "make it look like [Brand X]".
When a UI component needs specific colors/fonts.
When writing copy, to ensure the correct "Voice".

Workflow

Extraction: Ask the user for their brand attributes (or analyze existing files).
- Visuals: Colors, Typography, Spacing, Radius.
- Voice: Tone, Persona, Vocabulary constraints.
- Tech Constraints: Accessibility Level (WCAG), Framework preferences.
Definition: Create a single source of truth.
- ```
docs/BRAND_GUIDELINES.md
```
  : The high-level rules.
- ```
src/theme/design-tokens.ts
```
  : The code implementation (Tailwind config, CSS Variables).
Application: Instruct
```
designing-ui
```
to use these tokens.

Instructions

1. The Brand DNA (Template)

Create or update

docs/BRAND_GUIDELINES.md

# Brand: [Name]

## 1. Visual Identity
- **Primary Color**: Neo-Mint (`#00FCA8`) - Used for CTAs.
- **Background**: Deep Space (`#0B0C15`).
- **Typography**: 
    - Headers: 'Space Grotesk' (Bold, Uppercase).
    - Body: 'Inter' (Clean, readable).
- **Radius**: `0px` (Sharp, Brutalist).
- **Icons**: Lucide React (Stroke width 1.5).

## 2. Voice & Tone
- **Persona**: The "Rebel Techie".
- **Do's**: Use punchy sentences. Emojis allowed (🚀).
- **Don'ts**: No corporate jargon ("synergy"). "User" -> "Hacker".

## 3. Tech & Accessibility
- **Stack**: Next.js + Tailwind + Framer Motion.
- **Accessibility**: strict WCAG AA compliance.
- **Dark Mode**: Forced Dark Mode (no light switch).

2. Tech Stack Alignment

Ensure the chosen
```
designing-ui
```
library supports these tokens.
- Tailwind: Generate
```
tailwind.config.js
```
  with these colors.
- MUI: Generate
```
createTheme()
```
  with this palette.

Self-Correction Checklist

"Am I guessing the hex code?" -> STOP. Check Brand Guidelines.
"Is this font available?" -> Use Google Fonts import.
"Does this copy sound like the persona?" -> Rewrite if generic.