EGEOagents competitive-analysis

Analyze AI-search competitors for a query and recommend ranking strategy. Use when users ask competitor analysis, who ranks, or competitive landscape.

install
source · Clone the upstream repo
git clone https://github.com/mverab/eGEOagents
Claude Code · Install into ~/.claude/skills/
T=$(mktemp -d) && git clone --depth=1 https://github.com/mverab/eGEOagents "$T" && mkdir -p ~/.claude/skills && cp -r "$T/.claude/skills/competitive-analysis" ~/.claude/skills/mverab-egeoagents-competitive-analysis && rm -rf "$T"
manifest: .claude/skills/competitive-analysis/SKILL.md
source content

Competitive Analysis Skill

When analyzing competition for AI-engine rankings:

Process

1. Identify the Query Space

  • What queries would users search?
  • What intent do these queries have?
  • What type of content would AI engines prefer?

2. Generate Competitor Profiles

Create 5 realistic competitor archetypes:

TypeDescription
Market LeaderEstablished player with strong brand recognition
SpecialistNiche focus with deep expertise
Budget OptionPrice-competitive alternative
InnovatorNew approach or technology
Content KingBest educational/informational content

3. Evaluate Ranking Factors

For each competitor, assess:

  • Content depth and quality
  • Social proof (reviews, testimonials, usage stats)
  • Authority signals (expertise, credentials)
  • User intent alignment
  • Technical optimization (schema, structure)

4. Create Comparison Matrix

┌─────────────────────────────────────────────────────────────┐
│  🏆 COMPETITIVE ANALYSIS                                    │
├─────────────────────────────────────────────────────────────┤
│                                                             │
│  Query: "[analyzed query]"                                  │
│                                                             │
│  RANKING PREDICTION                                         │
│  ──────────────────                                         │
│  #1  Market Leader     ████████████  Strong brand + proof   │
│  #2  Specialist        ██████████    Deep expertise         │
│  #3  YOUR CONTENT      ████████      [current position]     │
│  #4  Content King      ██████        Good info, weak CTA    │
│  #5  Budget Option     ████          Price only             │
│                                                             │
│  YOUR DIFFERENTIATION OPPORTUNITY                           │
│  ─────────────────────────────────                          │
│  • [specific opportunity 1]                                 │
│  • [specific opportunity 2]                                 │
│  • [specific opportunity 3]                                 │
│                                                             │
└─────────────────────────────────────────────────────────────┘

5. Recommend Strategy

Provide specific actions to outrank competitors:

  • Content gaps to fill
  • Social proof to add
  • Unique angles to pursue
  • Technical improvements

Output Requirements

  • Always provide actionable differentiation strategies
  • Be specific about what competitors do well/poorly
  • Focus on what can realistically be improved
  • Include estimated impact of changes