OpenGraph Images Skill

This skill helps you create consistent, branded OpenGraph images for social media sharing across the web application.

When to Use This Skill

• Creating dynamic OG images for new pages
• Updating existing OG image content/styling
• Implementing page-specific social previews
• Adding custom fonts to OG images
• Debugging OG image rendering issues

Key Files

apps/web/src/app/opengraph-image.png

apps/web/src/app/about/opengraph-image.tsx

apps/web/src/app/blog/[slug]/opengraph-image.tsx

apps/web/assets/fonts/

Standard Configuration

Required Exports

import { ImageResponse } from "next/og";

// Alt text for accessibility
export const alt = "Page Title - SG Cars Trends";

// Standard OG image dimensions
export const size = {
  width: 1200,
  height: 630,
};

// Image format
export const contentType = "image/png";

Font Loading

Load Geist fonts from

assets/fonts/

import { readFile } from "node:fs/promises";
import { join } from "node:path";

export default async function Image() {
  const [geistRegular, geistSemiBold, geistBold] = await Promise.all([
    readFile(join(process.cwd(), "assets/fonts/Geist-Regular.ttf")),
    readFile(join(process.cwd(), "assets/fonts/Geist-SemiBold.ttf")),
    readFile(join(process.cwd(), "assets/fonts/Geist-Bold.ttf")),
  ]);

  return new ImageResponse(
    // JSX content
    <div>...</div>,
    {
      ...size,
      fonts: [
        { name: "Geist", data: geistRegular, style: "normal", weight: 400 },
        { name: "Geist", data: geistSemiBold, style: "normal", weight: 500 },
        { name: "Geist", data: geistBold, style: "normal", weight: 700 },
      ],
    },
  );
}

Design Structure

Standard Layout Pattern

OG images follow a consistent three-part structure:

┌────────────────────────────────────────────┐
│  [Eyebrow Chip]  (page context indicator)  │
│                                            │
│  Main Headline                             │
│  With Gradient Text                        │
│                                            │
│  Subheadline description text that         │
│  provides additional context               │
└────────────────────────────────────────────┘

Eyebrow Chip

Small pill-shaped indicator that signals page type/context:

<div
  style={{
    display: "flex",
    alignItems: "center",
    gap: 8,
    padding: "8px 16px",
    backgroundColor: "rgba(37, 99, 235, 0.05)",
    border: "1px solid rgba(37, 99, 235, 0.2)",
    borderRadius: 9999,
    marginBottom: 32,
  }}
>
  <div
    style={{
      width: 8,
      height: 8,
      borderRadius: "50%",
      backgroundColor: "#2563eb",
    }}
  />
  <span
    style={{
      fontSize: 16,
      fontWeight: 500,
      color: "rgba(10, 10, 10, 0.9)",
      letterSpacing: "0.025em",
    }}
  >
    Behind the Data
  </span>
</div>

Eyebrow Text Guidelines:

Main Headline

Two-line headline with gradient text on the second line:

<div
  style={{
    display: "flex",
    flexDirection: "column",
    fontSize: 64,
    fontWeight: 700,
    color: "#0a0a0a",
    lineHeight: 1.1,
    letterSpacing: "-0.025em",
    marginBottom: 24,
  }}
>
  <span>First Line of</span>
  <span
    style={{
      backgroundImage: "linear-gradient(to right, #2563eb, rgba(37, 99, 235, 0.7))",
      backgroundClip: "text",
      color: "transparent",
    }}
  >
    Gradient Headline
  </span>
</div>

Subheadline

Supporting description text:

<div
  style={{
    display: "flex",
    fontSize: 24,
    color: "rgba(10, 10, 10, 0.7)",
    lineHeight: 1.5,
    maxWidth: 700,
    fontWeight: 400,
  }}
>
  Description text that provides additional context about the page content.
</div>

Colour Palette

#f5f5f5

#0a0a0a

rgba(10, 10, 10, 0.7)

#2563eb

rgba(37, 99, 235, 0.7)

rgba(37, 99, 235, 0.05)

rgba(37, 99, 235, 0.2)

Static vs Dynamic OG Images

Use Static PNG When:

• Content never changes (homepage)
• No page-specific data needed
• Maximum performance required

src/app/opengraph-image.png  # Just place the file

Use Dynamic TSX When:

• Content varies by page/route (blog posts, about)
• Need custom fonts
• Dynamic data from database

// src/app/[route]/opengraph-image.tsx
export default async function Image({ params }) {
  // Fetch data, generate dynamic content
}

Dynamic Route OG Images

For routes with dynamic segments (e.g., blog posts):

import { getAllPosts, getPostBySlug } from "@web/queries/posts";
import { ImageResponse } from "next/og";

interface Props {
  params: Promise<{ slug: string }>;
}

export const size = { width: 1200, height: 630 };
export const dynamic = "force-static";

export async function generateStaticParams() {
  const posts = await getAllPosts();
  return posts.map((post) => ({ slug: post.slug }));
}

const Image = async ({ params }: Props) => {
  const { slug } = await params;
  const post = await getPostBySlug(slug);

  if (!post) {
    return new Response("Not found", { status: 404 });
  }

  return new ImageResponse(
    <div style={{ /* ... */ }}>
      {post.title}
    </div>,
    {
      ...size,
      headers: {
        "Cache-Control": "public, max-age=31536000, s-maxage=31536000, immutable",
      },
    },
  );
};

export default Image;

Caching Headers

For static/infrequently changing OG images:

return new ImageResponse(content, {
  ...size,
  headers: {
    "Cache-Control": "public, max-age=31536000, s-maxage=31536000, immutable",
  },
});

Important Constraints

ImageResponse JSX Limitations

The

ImageResponse

• No CSS classes - Use inline

  style

  objects only
• Limited CSS properties - Flexbox works, Grid doesn't
• No external images - Must be base64 or absolute URLs
• Font files required - Must load

  .ttf

  files explicitly
• No React hooks - Server-side only

Common Style Gotchas

// ❌ Won't work
<div className="flex gap-4">

// ✅ Use inline styles
<div style={{ display: "flex", gap: 16 }}>

// ❌ CSS Grid not supported
<div style={{ display: "grid" }}>

// ✅ Use Flexbox
<div style={{ display: "flex", flexWrap: "wrap" }}>

Testing OG Images

1. Local development: Visit

   http://localhost:3000/about/opengraph-image

   directly
2. Social debuggers:
   • Facebook Sharing Debugger
   • Twitter Card Validator
   • LinkedIn Post Inspector
3. OG Preview tools: opengraph.xyz

File Organization

src/app/
├── opengraph-image.png           # Static homepage OG
├── about/
│   └── opengraph-image.tsx       # Dynamic About OG
├── blog/
│   └── [slug]/
│       └── opengraph-image.tsx   # Dynamic blog post OG
├── cars/
│   └── opengraph-image.tsx       # Dynamic cars section OG
└── coe/
    └── opengraph-image.tsx       # Dynamic COE section OG

Validation Checklist

When creating/updating OG images:

• Exports

  alt

  ,

  size

  , and

  contentType

• Uses standard 1200x630 dimensions
• Follows three-part structure (eyebrow, headline, subheadline)
• Uses brand colours from palette
• Loads Geist fonts for custom typography
• Uses inline styles only (no CSS classes)
• Eyebrow text clearly indicates page context
• Headline is concise and fits on two lines max
• Subheadline provides useful context
• Tested in social media debuggers

Related Files

• apps/web/CLAUDE.md

  - Web app conventions

• apps/web/assets/fonts/

  - Geist font files

• apps/web/src/config/index.ts

  - Site title and URL constants